They were never a Monaro, and that is the problem. Ford have been smart and used their heritage and called some pretty awful cars (and some good ones) GT's and they are seen to be collectable already, and will be in teh future. Holden stuffed up and created a different Company called HSV and didn't use their heritage wisely. There should always have been a Monaro GTS and a Sandman, but it ended up as poo with a GTO and GTS and a Maloo. Stupid.
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